Full Report
See what is new with Wiz at Re:Inforce and learn about how Wiz and AWS continue to strengthen a strategic relationship to secure customers’ AWS environments.
Analysis Summary
# Industry News: Wiz Deepens AWS Strategic Partnership with Built-In Solutions and SCA Boost
## Summary
Wiz significantly deepened its strategic relationship with AWS during re:Inforce 2023, announcing a new AWS Built-In co-built solution (set for GA at re:Invent) and a formal Strategic Collaboration Agreement (SCA) following its success on the AWS Marketplace. Furthermore, Wiz achieved General Availability partner status for AWS Security Lake integration and validated its FedRAMP in-process status via AWS Marketplace Vendor Insights, solidifying its position within the AWS ecosystem.
## Key Details
- Date: Mid-June 2023 (Announcements made around re:Inforce 2023)
- Companies Involved: Wiz, Amazon Web Services (AWS)
- Category: Partnership Expansion, Product Integration, Compliance Milestones
## The Story
At AWS re:Inforce 2023, Wiz highlighted several major advancements cementing its status as a preferred, deeply integrated security partner for AWS. The headline news was the **AWS Built-In** solution co-built with Wiz, currently in public preview, which will automatically integrate Wiz's CNAPP with foundational AWS services like GuardDuty and CloudTrail, aimed at reducing operational overhead. Following its achievement of over $100 million on AWS Marketplace, Wiz signed a **Strategic Collaboration Agreement (SCA)** with AWS to accelerate joint cloud security efforts. Additionally, Wiz is a GA partner for **AWS Security Lake**, allowing customers to centralize Wiz security findings with other log data, and has received **FedRAMP Vendor Insights validation** on the Marketplace, indicating progress toward full FedRAMP authorization. Wiz also attained the **AWS Cloud Operations Competency Partner** status.
## Business Impact
### For the Companies Involved
- **Wiz:** The SCA and Built-In status significantly accelerate go-to-market motion, reduce sales friction, and embed the Wiz platform deeper into the AWS customer lifecycle, leveraging AWS’s distribution power. The FedRAMP validation opens critical doors in the public sector market utilizing AWS infrastructure.
- **AWS:** Deepening partnerships with leading CNAPP vendors like Wiz enhances the perceived security maturity and breadth of their Marketplace offerings, driving customer trust and increasing overall Marketplace consumption.
### For Competitors
- This coordinated effort significantly raises the integration bar for competitors in the CNAPP space, forcing them to seek similar deep tooling integrations or risk being perceived as less natively compatible or more operationally burdensome than the Wiz/AWS stack.
### For Customers
- Customers gain streamlined deployment and configuration ("faster growth and scale") through the Built-In feature, leading to faster time-to-value and reduced friction for configuration. The Security Lake integration allows for improved data centralization and analytics across disparate security tools.
### For the Market
- This trend reinforces the growing market demand for security solutions that operate as a seamless extension of the cloud provider’s native services, moving beyond simple API integrations toward co-engineered solutions. This signifies a maturing of the CNAPP vendor landscape where deep partnership validation is a key differentiator.
## Technical Implications
The AWS Built-In capability suggests a higher level of engineering collaboration, moving beyond standard partnership levels to achieve automatic installation and configuration with core AWS services like CloudTrail and GuardDuty. The Security Lake integration leverages the Open Cybersecurity Schema Framework (OCSF) to standardize the ingesting and querying of Wiz-generated security issues alongside native AWS logs.
## Strategic Analysis
- **Market Positioning:** Wiz is effectively positioning itself as the default or preferred security solution within the AWS ecosystem, leveraging partnership status as a key moat against pure-play competitors.
- **Competitive Advantage:** The SCA and Built-In status provide a substantial commercial and technical advantage within the AWS channel, particularly for large enterprises looking for frictionless deployments validated by AWS itself.
- **Challenges:** Maintaining the close relationship requires continuous alignment with AWS’s rapid pace of service updates. The "in-process" FedRAMP status remains a hurdle until full authorization is achieved for the most sensitive government workloads.
## Industry Reactions
- **Analyst Opinions:** Analysts likely view this as a "land-and-expand" strategy executed flawlessly. Deepening commitment with the dominant hyperscaler reduces customer adoption risk in the eyes of the buyer.
- **Expert Commentary:** Security leaders will likely praise the reduction in operational toil promised by the Built-In capability, which directly addresses integration fatigue.
- **Market Response:** Increased attention and demand are expected for Wiz, particularly from organizations heavily invested in AWS infrastructure.
## Future Outlook
- **Predictions and Expectations:** Future announcements are expected to focus on joint AI/ML capabilities leveraging AWS infrastructure, as hinted by the AWS quote regarding security evolution. Expect Wiz to push for similar "Built-In" designations with other major cloud providers where they operate.
- **What to watch for:** The GA release of the AWS Built-In solution at re:Invent (11/23/23) will be a key milestone to monitor for operational impact.
## For Security Professionals
Practitioners should prioritize utilizing the Security Lake integration to consolidate risk visibility, breaking down proprietary data silos. For those in regulated environments, Wiz's progress toward FedRAMP authorization should be closely tracked as it simplifies procurement due diligence. The Built-In feature should translate to significantly less post-deployment configuration work for cloud security engineers.